Stage 02

Strategizing

Strategy is about turning your idea into something real. It's an exciting stage, but also difficult, and comes with difficult questions. What business will you build, and how? This stage especially has the capacity to be lonely for Queer entrepreneurs who might be running their early businesses alone. Therefore, we built our supports around providing mentorship so that Queer businesses can thrive in the Queer context, rather than treating Queer businesses as if we're the same.

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What founders said

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Every room I walked into, I did the maths first. How out can I be here, and what does it cost me either way.

— Listening session participant, Calgary

From other founders

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